2023 has brought with it an era of fast-moving digital transformation, stemming from all things AI to contactless solutions and diversifying channels to reach audiences. We’ve discussed it at length here.
The primary driver of digital transformation in hospitality is customer experience. The days of a friendly conversation being enough to satisfy customers are long gone. Instead, businesses must leverage technology to provide a seamless, efficient, and personalised experience that meets the ever-evolving expectations of customers.
Ahead of the festive season, arguably one of the most important times for hospitality, Propeller explores the technology available and how companies can maximise its effects. From bustling bars to fine-dining restaurants, Christmas is a boost for all hospitality businesses.