16 April 2024

3 Ways IoT is Revolutionising Pubs, Restaurants and Hotels

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3 Ways IoT is Revolutionising Pubs, Restaurants and Hotels
Mark LillicrappWritten ByMark Lillicrapp

As Propeller's Technical Director, Mark is responsible for developing digital policy and strategy, implementing infrastructure and leveraging technology to help Propeller and its amazing clients achieve their goals.

The Internet of Things (IoT) is weaving its magic across industries, and hospitality is no exception. By connecting devices and collecting data, IoT is streamlining operations, personalising experiences, and boosting guest satisfaction. In this article, we’ve explored three exciting applications for transforming pubs, restaurants, and hotels.

What is the Internet of Things?

The IoT describes the network of physical objects – things – that are embedded with sensors, software and other technologies that connect and exchange data with other devices and systems over the internet. 

Devices can range from household objects like TVs, thermostats or refrigerators, to sophisticated industrial tools. According to Oracle, over 7 billion devices are connected to the IoT and this number is expected to grow to 22 billion by 2025.

1. Smart Serving: Redefining the Pub Experience

Imagine a pub where ordering drinks is effortless. With IoT, this becomes a reality. A 2023 study by Hospitality Technology found that 68% of pub-goers in the UK want faster service. 

IoT-powered solutions like smart tables with built-in ordering systems allow customers to browse menus, place orders, and even pay directly from their phones. This frees up staff that would otherwise be preoccupied with taking orders for a more interactive role, enhancing the social pub experience. Additionally, smart taps can track inventory in real-time, preventing stockouts and ensuring a smooth service flow.

2. Personalised Dining: A Recipe for Restaurant Success

Long waits and impersonal service can leave a bad taste in any diner’s mouth. According to a 2022 survey by Deloitte, 73% of restaurant patrons in the UK value personalisation. IoT offers solutions! 

Smart sensors can detect a table’s occupancy, prompting waiting staff to greet guests promptly. Kitchen displays can update automatically with orders placed through tablets, ensuring faster service. IoT-powered climate control systems can even personalise the ambience, adjusting temperature and lighting based on guest preferences.

3. The Art of Guest Control: Smart Rooms Elevate the Hotel Experience

Imagine stepping into a hotel room that adjusts to your mood. A recent study by McKinsey & Company revealed that 70% of travellers are willing to pay more for a personalised hotel experience. IoT makes this possible. Smart thermostats can learn guest preferences and adjust the room temperature automatically. Similarly, smart lighting systems can create a customised ambience. Voice-controlled assistants can handle everything from ordering room service to adjusting the TV volume, offering unparalleled convenience.

The Future is Connected

These are just a few examples of how IoT is transforming hospitality. As technology evolves, we can expect even more innovative applications that enhance guest experiences and streamline operations. By embracing IoT, businesses across the hospitality sector can unlock a future of efficiency, personalisation, and guest satisfaction.

Ask us at Propeller how we can help you transform your customer’s experiences through IoT.

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