Digital Marketing Services

We’re a London based, data orientated digital marketing agency with 25 years of experience helping hospitality, travel, and food & drink brands grow. We connect SEO, paid media, web development, CRO and social media into one strategy, rather than running each channel in isolation.

Through close collaboration with your team, we build customised campaigns designed to deliver what actually matters to your business: qualified leads, bookings and measurable revenue growth, not vanity metrics.

Explore our Digital Marketing services

Search Engine Optimisation (SEO)

Boost organic traffic to your site with SEO solutions designed specifically for your brand. Our approach is simple: your target audience comes first. We start by understanding your customers’ needs, then conduct thorough keyword research to identify opportunities for improved search visibility.  Our SEO strategy serves to attract the right visitors to your site and drive measurable, long-lasting results at every step.

AI Search Optimisation (GEO)

Secure visibility where decisions are increasingly made, inside AI Overviews, ChatGPT and other generative engines. Our Generative Engine Optimisation (GEO) approach combines entity optimisation, structured content and authority signals to help your brand get cited and recommended, not just ranked in traditional search results.

Conversion Rate Optimisation (CRO) 

Traffic is great, but conversions are the true measure of success. Our CRO specialists don’t just drive visitors to your site—they turn lookers into bookers. We analyse user behaviour, identify conversion roadblocks, and implement A/B testing to optimise your website for maximum impact. The result? A streamlined user journey that converts clicks into bookings and purchases, driving real revenue growth for your brand.

Pay-Per-Click (PPC) advertising 

Be confident that your customers will find your products and services at the top of search results with our expert PPC strategies Whether it’s a venue launch or a seasonal campaigns, we design paid strategies that drive leads and maximise your return on investment.

 

Take our recent work with Island Poké—a venue launch campaign that generated over 1,200 signups and 215,000 impressions, increasing brand awareness and driving both footfall and conversions.

Website design and development 

Our web design team doesn’t just build websites—we create digital experiences that tell your unique brand story. We prioritise seamless user experiences, guiding visitors through a journey that converts. Whether you’re in the market for Shopify or WordPress, we craft visually stunning sites that perform flawlessly on any platform.

 

Forget cookie-cutter templates—our custom designs put your content front and centre, letting your brand voice and direction shine. The result is a digital storefront that showcases your offerings in an unforgettable, impactful way.

Social media marketing

There’s no better way to embed your business in your audience’s mind than through social media marketing. Our team uses platforms like LinkedIn, Instagram, and TikTok to elevate your online visibility, transforming impressions and engagement into real conversions.

 

For Brewhouse & Kitchen, we generated online awareness for their new Chelmsford venue and the relaunch of their Milton Keynes location. Our design team created an striking set of images and videos that the Brewhouse team could use at their disposal across Instagram, Facebook and more, to drive attention.

eCommerce web design

We understand the unique complexities of eCommerce web design. From showcasing bestsellers to directing customers to your special offers, our design team are experts at designing websites that make navigation effortless. We create a digital storefront that stands out with well-thought-out product displays, always keeping the user experience front of mind.

A connected digital marketing strategy

Running SEO, PPC, social and CRO as separate, disconnected activities means missed opportunities and duplicated effort. We plan them together from the start, so your paid campaigns reinforce your organic visibility, your social content feeds your CRO testing, and every channel points toward the same business goals.

This connected approach means faster feedback loops, clearer reporting, and a strategy that adapts as AI-driven search and changing customer behaviour reshape how people find and choose brands.

A connected digital marketing strategy

Why choose Propeller as your Digital Marketing agency

Our team of digital marketing specialists brings industry knowledge and hands-on experience to every project. We stay at the forefront of the latest technology and constantly refine our strategies based on the latest trends and data insights.

We don’t just talk results, we deliver them. Our proven track record demonstrates a history of success in surpassing expectations for our clients. We leverage data-driven strategies and SEO best practices to consistently increase website traffic, brand awareness, and conversions.

Our team of digital marketing specialists brings industry knowledge and hands-on experience to every project. We stay at the forefront of the latest technology and constantly refine our strategies based on the latest trends and data insights.

We don’t just talk results, we deliver them. Our proven track record demonstrates a history of success in surpassing expectations for our clients. We leverage data-driven strategies and SEO best practices to consistently increase website traffic, brand awareness, and conversions.

Our digital marketing approach

Step 1: Discover

We start by understanding your business, customers and competitive landscape, identifying the channels and opportunities most likely to drive growth for your specific goals.

Step 2: Plan 

We build a connected strategy across SEO, paid media, CRO and social, prioritised by impact and aligned to measurable business outcomes like bookings and revenue.

Step 3: Activate 

Our specialists execute across every channel, from technical SEO fixes to paid campaign launches and creative production, working as one joined-up team rather than isolated silos.

Step 4: Optimise 

We continuously monitor performance, test and refine, making sure your strategy adapts as search behaviour, AI-driven discovery and your market evolve.

Benefits of Propeller’s Digital Marketing services

  1. Drive measurable growth

    As a leading digital agency, we focus on tangible outcomes that matter to you. We go beyond just ROI; we translate digital marketing efforts into increased bookings, customer loyalty, and revenue growth.

  2. Target your ideal customers

    We don’t just attract audiences; we attract the right audience for your specific niche. We use targeted strategies to ensure you reach users who are most likely to convert into paying customers.

  3. Data-driven decisions for success

    Propeller doesn’t just rely on data, we action it. Our expert team analyses data to optimise your digital presence and continuously refine your marketing strategy for maximum impact.

  4. Propel your brand globally

    We think beyond local reach, our digital marketing services offer a unique understanding of the nuances of marketing in a globalised world. We can help you navigate language barriers and cultural differences to reach international audiences.

  5. Foster lasting connections

    Engagement is good, but loyalty is better. Propeller goes beyond basic engagement tactics, crafting strategies that build lasting relationships with your customers and turn them into loyal brand advocates.

  6. Improve conversion rates

    Propeller isn’t just about conversions, we’re about transforming website visitors into loyal customers. We use data-driven strategies and conversion rate optimisation techniques to maximise purchases, bookings and revenue.

Digital marketing results that drive business growth

Island poke

Launching into new territories with Island Poké

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Got questions? We've got answers.

A digital marketing agency plans and runs the strategies that get a business found, chosen, and remembered online. That spans SEO, PPC, CRO, web design and development, and social media, brought together into one connected approach rather than run as separate, disconnected activities.

Propeller combines SEO, paid media, CRO, web development, and social media under one roof, so strategies are planned together rather than siloed across separate suppliers. With 25 years of experience, the team has a proven track record of turning digital marketing activity into measurable bookings and revenue for clients.

Propeller offers Search Engine Optimisation (SEO), eCommerce web design, Conversion Rate Optimisation (CRO), Pay-Per-Click (PPC) advertising, website design and development, and social media marketing. Get in touch to talk through which combination fits your business goals.

Timelines vary by service. PPC and paid social can start driving activity within days, while SEO and content-led strategies typically build momentum over a longer period as search engines and AI tools build trust in your site.

Costs vary depending on the channels and scope involved, whether that’s SEO, paid media, web development or a combined strategy. We build tailored packages based on your goals and budget rather than one-size-fits-all pricing, so get in touch and we’ll talk through what makes sense for your business.

We track performance against the metrics that matter to your business, whether that’s leads, bookings, revenue or organic visibility, not just vanity metrics like impressions. Regular reporting keeps you informed on what’s working and where we’re optimising next.

Run separately, these channels often compete for attention and budget. We plan them as one connected strategy, so your paid campaigns reinforce organic visibility, your social content supports SEO and conversion goals, and every channel works toward the same business outcomes.

Yes. Whether through improved search visibility, targeted paid campaigns or conversion rate optimisation, our strategies are built to turn visitors into qualified leads and customers, not just increase traffic for its own sake.

Get in touch

And see how we'd drive results for you

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