NTAs 2023: Taking socials by storm in our latest partnership
This year, once again the team at the National Television Awards reached out to Propeller to see if we could take on their social media for the night of their big event.
Of course, Propeller were keen to oblige. With our team excited by the new project (and the prospect of being backstage at the NTAs!) we ensured success from the start.
National Television Awards//Partner
Instagram, Facebook, Twitter//Platform
Social Media//Service
Our approach
After having an initial meeting with the production team behind the NTAs, where we discussed everything from social assets and strategy to the order of events, Propeller got to work ahead of the event.
Our Design team created the stylish, sleek frames used in all of the ‘Winner’ and ‘nominee’ posts on Instagram. We worked with the team at the NTAs to ensure they were on brand and fit in with the event.
On the night, Propeller was ready for action.A crack team from Propeller headed over to the O2 to create a consistent workflow. Sourcing images, adding the NTA branding and scheduling across socials became a seamless operation.
The results
- Over 4.4k new followers on the Instagram account.
- A 604% increase in Facebook page likes.
- Over 90,000 engagements with their Instagram page from posts on the night.
Propeller also took a couple of boxes at the event to treat some of our amazing clients & celebrate another great year of working together. We utilised this as an opportunity to treat some of our amazing clients, celebrating another great year of working together.
By Propeller: A digital design agency that builds a bigger picture
Being relentless in our attention to detail is what we do. Propeller isn’t just a food & drink digital marketing agency that relies on pretty pictures or crafted copy. Instead, we look holistically at your brand, business and your objectives to create a bespoke digital experience and website design for property businesses.
CREATIVE & DESIGN
We keep you, and our senior designers, in the loop at every stage of the design process. You’re always able to feedback and review design elements in real time and with interactive Adobe XD links.
CUSTOMER & USER EXPERIENCE
Working with your design resource, we collaborate for a mobile-first approach built on wireframes that define structure and hierarchy to make the end to end journey as smooth as possible for your customers.
ENGAGEMENT & CONSISTENCY
Ultimately, you want a web design agency that can build something beautiful that your customers will love to use. To keep the good times rolling, we’ll work to build a strong component library that helps you tell a consistent and engaging story throughout the customer journey.
SITE AUDITS & CONVERSION
Our team doesn’t necessarily just start from scratch. We audit your existing website to understand what’s working, and build around those areas to create even more conversion opportunities.
WIREFRAMES & ARCHITECTURE
As a UX design agency we prioritise developing wireframes for your website as a foundation of design. We firmly believe that defining the functionality of every inch of the site is essential to strong UX design, and wireframes are key.
JOURNEY MAPPING & SITE STRUCTURE
Take your users and customers on a journey that works for them and convert more sales for you. Our team seeks out the right insights and analytics to deliver the best website and wireframe structure for your business.