Coya opened in Mayfair in 2012 and is widely considered to be the founding member of the Peruvian food movement in London. Over the last few years it has grown exponentially. The menu focuses on fresh ingredients. In line with this, chefs aim to maintain traditional techniques and ingredients of Peruvian cooking with a contemporary twist. They have crafted dishes that are now modern classics.
Originally, Propeller partnered with Coya to create one site for their Mayfair venue. However, we implemented the capacity to grow the site in line with the international expansion of the brand. With additional restaurants opening in Dubai and Miami soon after the London site went live, it was quickly adapted to accommodate the new venues. The result was a full-bleed multi-venue landing page, which users can easily navigate.
The ‘Collective’ and ‘Careers’ pages are entirely CMS controlled. For each venue we integrated a bespoke CMS platform to enable easy and quick updates. This allowed Coya to showcase their range of Artists and Art Events, Musicians, and Parties according to location.
The end result is a site which echoes the style of the food, drawing on traditional elements while remaining slick and modern.