Propeller Launches New Website for Kinvara Balfour
Kinvara is a Director, Producer, Writer and Speaker, who has excelled under each title due to confidence, a strong work ethic and love of fast moving and dynamic industries. Her roots are embedded in fashion and entertainment and have expanded into the worlds of technology and film. An interpreter of global trends with a focus on fashion and popular culture, Kinvara is often considered a “consultant of cool” and key influencer for international companies and brands.
She has formed a great link between the fashion and technology industries, advising and directing the launch of several major tech start-ups in both the US and the UK including DailyCandy.com, as well as speaking at global events for international brands including BFC Fashion Forum, HSBC and Beyman.
Propeller partnered with Kinvara to create both a website and YouTube channel that would provide the perfect platforms from which users could learn more about Kinvara and browse through her extensive work including a series of talks in conjunction with Apple and iTunes, entitled ‘Fashion In Conversation’ available to an audience of over 800 million.
The new bespoke site with mobile responsive design offers
- a clean and understated aesthetic
- a sleek and stripped-down navigation and user friendly structure, showcasing Kinvara’s interviews with creative icons in the UK and USA
- a dynamic Instagram feed and social links to encourage user engagement