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Rajiv Grover logo

Rajiv Grover: Creating a premium experience online

When Rajiv Grover came to Propeller for a website design and build that invoked a beautiful and modern aesthetic, our team were eager to delve in.

Rajiv’s previous website was outdated. Without mobile responsiveness and search optimisation, the website didn’t rank for non-branded key search terms.

As a highly accomplished plastic surgeon, we understood Rajiv needed a high-performing website that reflected his work and was accessible to new audiences. 

Read on to find out how we achieved this.

Client: Rajiv Grover

Platform: WordPress

Service: Wellness

Our approach

We needed to retain Rajiv’s existing website traffic, while also optimising his pages to increase traffic. 

We improved organic search presence through SEO keyword research, generating more inbound enquiries and ensuring core business values were communicated clearly. 

The results

  • The new site ranked page 1, position 1 on Google within 1 week of launching, for the list of key search terms provided. 
  • A website with a modern, premium feel that is clear and easy to navigate by his target demographic.

By Propeller: A digital design agency that builds a bigger picture

Being relentless in our attention to detail is what we do. Propeller isn’t just a food & drink digital marketing agency that relies on pretty pictures or crafted copy. Instead, we look holistically at your brand, business and your objectives to create a bespoke digital experience and website design for property businesses.

CREATIVE & DESIGN

We keep you, and our senior designers, in the loop at every stage of the design process. You’re always able to feedback and review design elements in real time and with interactive Adobe XD links.

CUSTOMER & USER EXPERIENCE

Working with your design resource, we collaborate for a mobile-first approach built on wireframes that define structure and hierarchy to make the end to end journey as smooth as possible for your customers.

ENGAGEMENT & CONSISTENCY

Ultimately, you want a web design agency that can build something beautiful that your customers will love to use. To keep the good times rolling, we’ll work to build a strong component library that helps you tell a consistent and engaging story throughout the customer journey.

SITE AUDITS & CONVERSION

Our team doesn’t necessarily just start from scratch. We audit your existing website to understand what’s working, and build around those areas to create even more conversion opportunities.

WIREFRAMES & ARCHITECTURE

As a UX design agency we prioritise developing wireframes for your website as a foundation of design. We firmly believe that defining the functionality of every inch of the site is essential to strong UX design, and wireframes are key.

JOURNEY MAPPING & SITE STRUCTURE

Take your users and customers on a journey that works for them and convert more sales for you. Our team seeks out the right insights and analytics to deliver the best website and wireframe structure for your business.