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Sabine: the digital launch of an oasis in the heart of London

Sabine: the digital launch of an oasis in the heart of London

Propeller partnered with Sabine to launch their new, mobile first website built on WordPress, showcasing the recently opened venue.

Sabine is a sophisticated new rooftop bar near St Pauls, right in the heart of the City of London. An oasis in the middle of the city with a secret garden and heated outdoor terrace, it’s perfect for after work drinks to weekend lounging. 

For the launch of the brand and website, we translated brand assets to create a contemporary digital design, showing off their key offerings of spectacular cocktails and views of St Paul’s in order to drive brand awareness and bookings for the new space. 

We developed a ​​future proofed solution for Sabine, with WordPress at the core. Building on WordPress provides the team at Sabine with a fully customisable design that is SEO friendly, mobile optimised and delivers high performance.

Key project deliverables included:

  • Bespoke UX and design that reflect the individuality of the brand/venue.
  • Advanced brand led landing pages using custom content blocks. 
  • SEO and content planning to grow brand awareness and discovery.
  • Mobile first site creation,