Paid Social
Build a cohesive digital plan with social media tools that harness engaging content and engage your target audience.
What is Paid Social?
Social media is a primary channel for brand discovery, with a growing number of consumers turning to social media to learn about a brand and its products.
Not only is paid social a great vessel for raising brand awareness and reaching new audiences, but activating a paid social strategy is a great way to stay in your target audience’s mind if they are on the fence about your offering.
Our Paid Social Capabilities
Reach wider audiences by utilising paid social media tools and advertising. Gain expertise in planning and activating effective campaigns with an advanced audience profiling framework for all the major social networks including Meta, Instagram, LinkedIn, Pinterest, Snapchat, TikTok and Twitter. We are experienced in driving hyper-personalised consumer journeys and delivering dynamic creative optimisation providing your business with the best solution.
What to Expect
Research
We help you to define your goals in line with reaching your target audience.
Strategy
We create a custom strategy for your social ads according to your goals.
Creation
Our team will implement your campaign, from writing creative copy to testing and improving the ad.
Optimisation
We tweak your ads to maximise performance and keep you updated on a live performance dashboard.
Review
We keep you in the loop with regular calls to address any concerns and potential next steps.
The Propeller team has a deep understanding of the business and its goals. They really know our business and our pubs inside out.
They are an innovative and excellent web agency, but I think what sets Propeller apart is the people. Easy to talk to, and always approachable.
They work as if they’re an extension of our team. The team is invested in our project — they truly want us to accomplish our goals.
Propeller have always responded promptly which has been hugely appreciated, thanks to the team for their support and patience.
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