Gravity AiCompetitor Intelligence
See what your competitors are doing. Before your customers do.
Competitor monitoring is the core of Gravity Ai. It runs every day in the background and feeds every monthly decision the product makes on your behalf.
The market moves faster than monthly reports.
A competitor changes their homepage hero on a Tuesday. It shows up in a monthly deck six weeks later, if it shows up at all. A competitor drops their pricing by 15% on a Thursday afternoon. By Friday they’re outranking you for your highest-converting keyword. You notice it in the GA4 drop a month later, by which point they’ve run the campaign twice.
A new brand starts showing up in ChatGPT recommendations for your core category. You’d know if anyone was looking. The tools to see all of this exist. What’s missing in most setups is continuous monitoring and the interpretation that turns it into action.
What we track
Four streams, running continuously.
Websites. We watch your named competitors for every meaningful change. Homepage updates, new features, price moves, new landing pages, promotions going live or coming down. Alerts fire when something actually matters, not every time the copyright footer year rolls over.
Ad libraries. Meta, Google and TikTok ad libraries are public. We track the creative formats your competitors are running, the messaging, the offers, how often they test and when spend patterns shift. When a competitor ramps up for a trading period, it shows in the ad data before it shows in their revenue.
Social accounts. Follower trends, top-performing posts, campaign activity, and the content formats that are working in your category.
AI search visibility. The one that matters most right now. We track how your brand and your competitors appear in Google AI Overviews, ChatGPT, Perplexity and Bing Copilot for the commercial queries that drive revenue in your sector.
Clients get all of it on a dashboard, updated daily. Some log in every morning, some once a fortnight. Both are fine. The point is that the visibility is there whenever you want it.
The Benchmark
Alongside your named competitor set, we run a second layer. The top performers in your category, tracked continuously.
These aren’t the brands you compete with head-on. They’re the ceiling. The operators whose digital performance defines what excellent looks like in your sector.
Tracking them gives you an honest read on how you’re doing, measured against the best rather than against your own last quarter. It also doubles as an idea pipeline. When something starts working for a top-tier operator, it shows up in the benchmark data early and we bring it into the next strategy session.
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Gravity Ai Overview
Gravity AI is an always-on growth retainer that combines competitor intelligence, SEO, AI SEO, CRO, and paid media into a single engagement, watching your market every day and directing the work where it matters most every month. One retainer built around your market, not a fixed list of deliverables.
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How Gravity AI Works
Gravity AI is built around your market, not a fixed set of deliverables. Every month, we assess what’s changed, competitor moves, visibility shifts, conversion drops, and direct the work where it’ll have the most impact. One strategist, one session, one retainer that moves when your market does.
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AI SEO
Most SEO stops at Google. AI SEO goes further, optimising your brand to appear in the AI-generated answers that millions of people now use instead of traditional search. We align your content, authority, and technical foundations so that AI Overviews don’t just find you, they recommend you.
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SEO
Most businesses focus on getting traffic. SEO is about getting the right traffic, people actively searching for what you offer. We optimise your content, technical foundations, and authority so you rank higher in Google, stay there, and turn that visibility into real revenue.
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CRO
Getting people to your site is only half the battle. CRO is about making sure they actually convert when they get there. We analyse user behaviour, identify where people are dropping off, and run A/B tests to fix it, turning more of your existing traffic into bookings, purchases, and leads.
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Paid Media
Paid media puts your brand in front of the right people at exactly the right moment, whether they’re searching on Google, scrolling Instagram, or watching TikTok. We build campaigns across PPC, social ads, and affiliate that drive measurable return on every pound spent.
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Analytics
Most businesses are drowning in data but starving for insight. We cut through the noise, tracking the metrics that actually matter, building dashboards you’ll use every day, and turning numbers into clear decisions that move your business forward and drive real, measurable growth.
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Social Media Marketing
Social media isn’t just about posting, it’s about building an audience that trusts you and buys from you. We manage everything from content strategy and community management to paid social and influencer campaigns, connecting your brand with the people most likely to become customers.
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Web Development
Your website is your highest-performing salesperson; it’s working 24/7, and most customers will judge your brand on it before they ever speak to anyone. We build fast, scalable, conversion-focused websites that don’t just look great but are engineered to turn visitors into customers from the moment they land.
Turning intelligence into decisions
Most competitor monitoring products stop at “here’s what your competitors are doing.” That’s the easy part.
The hard part is deciding what to do about it, and doing it quickly enough for the decision to still be useful. Inside Gravity Ai, the intelligence layer feeds the monthly strategy session. Every significant competitor move gets reviewed against one question. Does this change what we should do next month?
Some months, the answer is no. Competitors move, but the move doesn’t threaten you. In other months, the answer is a proper pivot. A competitor runs a CRO test on their checkout flow that’s clearly converting, so we counter-test yours the same week. A new AI citation pattern shifts in your category, so we reprioritise content and entity work.
The framework is what makes the intelligence useful. Without it, competitor data is a dashboard nobody opens.
Got questions? We’ve got answers
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